Fractional sales director
Senior sales leadership. Without the full-time cost.
Get an experienced Sales Director embedded in your business — driving pipeline, building process, and closing deals — for a fraction of the cost of a full-time hire.
What is fractional sales?
The sales leadership your business needs, right now.
Most growing businesses need senior sales expertise long before they can justify a full-time Sales Director salary. A Fractional Sales Director gives you exactly that — strategic leadership, hands-on execution, and measurable results — on a flexible, part-time basis that scales with you.
What's included
Everything a full-time Sales Director does. None of the overhead.
Sales strategy & planning
A clear go-to-market plan, target customer profiles, and a revenue roadmap aligned to your business goals.
Pipeline build & management
Hands-on prospecting, CRM setup, and pipeline discipline so you always know where your next deal is coming from.
Team leadership & coaching
Direct management and coaching of your existing sales team — improving skills, accountability, and conversion rates.
Process & playbook creation
Documented sales processes, scripts, objection handling, and onboarding materials that scale beyond you.
Key account & deal support
Active involvement in your most important deals — from pitch preparation to negotiation and close.
Reporting & forecasting
Clear weekly and monthly reporting on pipeline health, conversion metrics, and revenue forecasts.
Is this right for you?
Built for businesses at a growth inflection point.
- You're generating revenue but growth has plateaued
- You're the founder doing all the selling and need to step back
- You have a sales team but no senior leadership guiding them
- You've tried hiring salespeople but they haven't delivered
- You need a proven process before you scale headcount
- You want results in months, not years
Sales pipeline health
The process
From day one, we're working on your business.
Discovery & audit
We start with a deep dive into your current sales activity, pipeline, team, and market position to identify the biggest opportunities.
Strategy & quick wins
Within the first 30 days, you'll have a clear sales strategy and we'll be executing on the highest-impact activities immediately.
Embedded execution
We work alongside your team on a regular basis — attending calls, running pipeline reviews, coaching, and closing deals.
Scale & handover
As your business grows, we help you build the team and infrastructure to sustain results — and transition to a full-time hire when the time is right.
Let's talk
Ready to accelerate your sales?
Tell us about your business and where you're at with sales. We'll come back to you within one business day.